Embracing the new narcissism
Posted On Wednesday, 9 July 2008 at at 13:40 by Rick WalshNow that we've finally decided the technology we're going to use to build the new version of ListenTo, we're starting to think in terms of new functionality and improving the user experience.
ListenTo needs bands and needs the bands to interact with the site in order to generate some of our content.
We've never had problems getting bands to sign up, but have had problems with getting to come back to the site to interact.
I'm in a band called Seizures and one things I've realised from talking to the guys in the band and other members of the local music community is that people in bands generally have an element of narcissism to their personalities.
After reading this article we realised that allowing people to add the photos they've taken at gigs and tagging the bands in the photos may draw bands back to the site.
For example, one of our photographers or users takes a photo of Seizures during a gig, uploads it to ListenTo and tags us. The band members get an email telling them they've been tagged, so they visit the site and look at the new photos and perhaps add content themselves.
This is not a new idea facebook and myspace all do this, but I think it is new to our style of website. We arent a social networking site, really we're about promoting the gigs of local bands, but taking some of the ideas that these sites use so successfully may work.
We'll have a few original ideas in the next release too - I'm not telling though.

Surely interaction with the wider social networking apps would be a given? Maybe have your site update bi virtue of updates on Facebook/mySpace and vice versa?
Oh, and you're right about the narcissism!